Dialing back your real estate SMS campaign is definitely dead, or at least, it,s not getting any faster. MySpace and Facebook have both expired, and Twitter is a huge letdown. The future of real estate SMS lead conversion has now arrived. In particular, real estate SMS text message marketing helps you improve real estate lead conversions like none never before. This is especially true since they (myself included) grew up within a world where SMS lead generation was king. Don,t get me wrong, I am not saying that you should ignore traditional lead generation methods.
The thing I am saying is that you may want to rethink the way you are tracking leads. Tracking only by return on investment isn,t really giving you a complete picture. You need to look beyond the raw data. The only way to do that is to look at your entire customer funnel, which consists of friends, family, coworkers, etc.
One way to track this is by having real estate agents create content that links to each contact. For instance, if there is a Twitter account for a particular agent, the agents can add a link to their Twitter account so that anyone who wants to read their latest postings can do so. Of course, once someone subscribes to their Twitter account, they can then go straight to the agent,s blog and read all of their latest messages. In fact, this is why mobile SMS marketing is becoming so popular.
Another way to track leads is to make cold calls. There are actually several advantages of using this method. First, it is much more cost-effective than traditional marketing methods such as television and print ads. Second, it can really help with building a relationship with potential clients. Finally, real estate agents who use real estate SMS marketing are far more likely to have a good listener when calling, and their agents can quickly build trust and get a name for themselves through their consumers.
With today,s economy, you are going to have to be careful about how you advertise. If you want to keep your costs down and generate as many leads as possible, then you should definitely focus on real estate leads with mobile SMS marketing. However, before you start, you first need to understand a few things about real estate SMS bots and the process of getting them.
Basically, there are three different types of real estate SMS services. The first is the free SMS service. If you get the bulk of traffic, you might find that most of these leads are nothing more than people who scoured the internet looking for information about the properties you are advertising. As such, these leads aren,t likely to be worth much more than your time. So if you don,t mind wasting a little bit of your time sending out free text messages to people who are probably not interested in what you are advertising, this is probably the best option for you.